Using Tag Clouds In Your Natural Search Strategy

I recently launched a new website with a friend of mine. A bit of a pet project I guess you could call it : I decided to use tag clouds to help generate natural search traffic. Can tag clouds help your website? Did they help mine?

Realestatesource is simple (initially) site devoted to Australian real estate and property news and information. We launched with about 300 articles, and since then have been publishing quite frequently (at least a few times per day).

I needed to ensure that the site was indexed well in Google, and would generate some good natural search traffic until we could effectively monetise our pages and use some PPC marketing to boost traffic (and revenue) further.

The Content Mangement System of choice was Joomla; easy to set up, easy to customise with add-on modules and components.

One of the modules available was a tag clouds module. I installed it to ensure we had more pages indexed in Google, and more traffic. So in effect, this is a short review of the ‘tag clouds’ feature and its performance for me so far. has it worked? So far yes, apart from a few small negatives…