Marketing
Someone let me download quality eBay templates!
Im busy working a eBay listing template for a new product line that we will start selling very shortly.
Starting a new product line is good fun. It is exciting for me, as I love the different aspects that goes with it, like
Brand name and model names
Logo design
Trademarking
Brand strategy
Sourcing
and the list goes one
But one of the [...]
Where to spend your marketing, eBay or Adwords?
Would you be better off shifting your eBay spend towards Adwords? This is a question that many eBay sellers may never ask of themselves, but those with online stores should do the numbers!
There are a growing number of eBay sellers who do have their own online stores either of their own software and design, or [...]
A Top 100 Australian Blogger?
Today I noticed a new link to my blog, from Blogpond. It mentioned my blog as a new entrant in the list of Top 100 Australian Blogs.
I guess when I started writing about eBay, eCommerce, online classifieds and other topics that I could end up with a few subscribers to my RSS feed, and a [...]
Is a .com domain worth $400k USD for your .com.au business?
Recently at the Moniker’s Domain name auction (which I mentioned here), the domain carsales.com was purchased for a tidy sum of $400,000 USD. Not a bad price I thought.
Recently I performed a ‘whois’ on the domain and found out who the lucky owners are. They are none other than carsales.com.au.
Of note, carsales.com.au did try to [...]
eBay Listing Schedules - Can They be Intelligent?
My business partners and I often sit back and look at our business and find ways to streamline and add efficiency.
Automation using technology is very important for us and makes the best use of our skill sets. One of the reasons we switched to ChannelAdvisor was because of one of their listing schedule types, but [...]
Using Terapeak to Find The Best Time of Day to Sell on eBay
Recently I have been playing with some eBay research software called terapeak. It is essentially a data mining tool that eBay sellers (or buyers) can use to look at groups of data that might help them sell more product (or buy cheaper).
Recently I have been using it to do some analysis of auction end times [...]
Marketworks Australia Offering Free Webinar
Marketworks in Australia are offering a free webinar this coming week.
The discussion will focus on growing a multi-channel business on eBay and other venues. Topics covered include :
What are the key opportunities and challenges of selling online?
What are the unique advantages of selling on eBay, a transactional website or other channels?
How should a business [...]
Have You Joined The eBay Conga Line?
eBay Australia has a conga line and wants you to be part of it! Its true, you can even upload your face, and when you appear (dancing merrily along behind and in front of other strangers) people can mouse over you and see who you are.
Sounds a little crazy, but eBay actually have some stats [...]
Choosing a Great Domain Name Is Really Hard
I am starting a new website with a friend shortly. It will be based on a specific topic, and will be predominantly content based. I am having trouble choosing a good domain name for it.
The reason is that the topic is in a very competitive online market, and of course I would prefer a generic [...]
Is The ‘Page View’ Metric Dying?
Is the humble Page View website metric dying? How do we measure websites with content display technology like Ajax being used more often?
