Running an Online Business

Participate in our Search Engine Optimisation Conversation Cafe, SHARE AND LEARN!

Learn about the latest trends in Search Engine Optimisation at our Search Marketing conversation cafe session in Melbourne (8 June 2010) We’re keeping it small and personal!  Book now $49 (only limited seats left!) You are  invited to attend our first  Conversation Cafe  discussion on the state of search, latest trends and how it can [...]


Online Retailer 2009 in Sydney – the State of Online Retail in Australia

I just got back from Online Retailer in Sydney. It was the first event of it’s type in Australia, attracting over 2500 attendees and a good number of exhibitors. I had opportunity to talk to many of the attendees, catch up with many other online retailers and also interviewed people like Armand , VP of [...]


A Quick Summary of PeSA 2009 in Sydney (+ some pics)

PeSA Sydney 2009 was a great event. A full attendee list of 300+ eBay sellers were there. Here is a brief summary of the event from my perspective. (for more info on the Professional eBay Sellers Alliance, click here). Well, what a  great conference. PeSA conferences are usually a focused get together of like minded [...]


Magento Performance – Magento 1.3 Benchmarks

Magento Performance is a hot topic at the moment. We recently installed Magento Commerce version 1.3.0 on a test server with a current production database to do some performance testing and I thought I would publish a few results. They aren’t exhaustive tests, but indicative I think. Although we haven’t done a huge amount of [...]


The Fast Rise of Magento Commerce

I follow Magento Commerce and it’s development rather closely. This is because on of my businesses retails online using the Magento ecommerce software and my other business leverages this knowledge (and a lot of other online retail experience) to develop Magento modules and code and shipping automation software. I have written about some of this [...]


The traffic is coming, but why aren’t they buying?

It strikes me that many website owners out there concerned with conversion rates don’t spend enough time understanding the visitors to our websites. I have definitely been guilty of that. Maybe you are too? If you think about it, I am sure you would would agree with me too. We should spend more time really [...]


Shipping Automation and our solution – ReadytoShip

Early on, ‘back in the old days’, our staff manually copied and pasted addresses for customer orders into shipping software packages or (*gasp*) hand wrote labels. This was all fine and dandy until we started selling more than about 5 – 10 items per day. Firstly, shipping started to take too much time in our [...]


Looking ahead at retail for 2009…

I have been spending a little time this week thinking about 2009 and retail in general. Although I haven’t been able to speak to too many other sellers recently the ones I have spoken to are hinting at the same issues. Prices are all going up, thanks to the current exchange rate (1 Australian dollar [...]


5 Tips to Get Useful Feedback From Your Customers

Getting customer feedback/testimonials/complaints can really help you identify what parts of your business are working well and what needs attention. We recently implemented a free feedback service on one of our online fishing  stores, and the information we have received has been quite valuable. People have given us testimonials which we can use on the [...]


PeSA Australia Summit Wrap-up

Back on deck at work this morning, following up a few people that I met at the Pesa Summit over the last few days. It was great to meet some readers of my blog, and talk to a lot of sellers. After my panel session on Business Automation my 15 min one on one blocks [...]